Ideal Bite

When I visited Portland for a long weekend in June, I spent a good part of my time there helping finish my friend's box of Franzia wine (slogan: "The world's most popular wine").

Boxed-wine pluses:

• The box is recyclable (the bag that contains the wine...not so much).

• New boxed-wine technology (i.e., new and improved plastic bags) keeps the wine good for a month after you take your first sip.

• Paper and plastic are way harder to break and less heavy than glass, so boxed wine takes much less energy and packaging to ship.

Now we just need what Sideways did for Pinot to happen for boxed wine so that it's more acceptable to drink, prompting finer winemakers to sell by the box. Then again, maybe the Pinot-esque boxed-wine zeitgeist is already upon us, seeing as "the world's most popular wine" doesn't come in glass bottles.

-Toshio...off to w(h)ine about 6 a.m.-boot-camp-related exhaustion...

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