Ideal Bite to launch New York City edition on September 25th

Local Bite will serve up the latest and greatest "green" people, places, events, and products on the New York City scene
FOR IMMEDIATE RELEASE

Contact: Marni Tomljanovic
Sunshine, Sachs and Associates
(Phone) 212.691.2800

New York, NY- Ideal Bite, the leading source of tips on light green living, announced today the launch of Ideal Bite New York, a local city edition of their incredibly popular ‘everywhere' Daily Tips.  Ideal Bite New York will launch on September 25th and will provide simple eco-friendly advice for New Yorkers who want to do the right thing for the city and planet without giving up creature comforts, style, and practicality.

Ideal Bite's New York editors will find and test out the latest and greatest local green products and services ─  from eco-friendly spray tans to green moving and cleaning services to organic neighborhood bakeries ─ and share the scoop with Local Biters. 

"Acting locally is the best green thing you can do, and New Yorkers know this," said Heather Stephenson, CEO of Ideal Bite.  "It just makes sense for us to debut our local editions in the city where Ideal Bite was born."

"As the culture, fashion, media, and business capital of the world, there is no shortage of savvy eco choices in New York," added Jen Boulden, senior vice president of Ideal Bite.  "Ideal Bite's New York edition will be a discerning guide to help subscribers navigate their way to the best green goods and services the city has to offer, helping them to align their values with everyday decisions."

Ideal Bite will launch six local editions in the next six months, with New York's edition launching on September 25th. To subscribe to Ideal Bite New York or to learn more, please visit www.idealbite.com.

 

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About Ideal Bite

Founded by Jen Boulden and Heather Stephenson in 2005, Ideal Bite offers bite-sized ideas for light green living. Easy eco-living tips are presented in a short, sassy and free email each weekday that is delivered to more than 150,000 subscribers.  Ideal Bite's mission is to create a more sustainable world through incremental environmentalism - small changes that truly add up. 

Jen Boulden and Heather Stephenson have been widely quoted in top publications, newspapers, websites and on national television including:  The Today Show, The Martha Stewart Show, The New York Times, CNN.com, Vanity Fair, O Magazine, Glamour, Elle, and Fast Company, among others. 

To learn more, visit: 

www.idealbite.com and http://www.idealbite.com/press/pressvideo.php