PRESS RELEASE: 10/10/2005
Ideal Bite Finds True Love in the Big Apple and Beyond
FOR IMMEDIATE RELEASEIdeal Bite, Inc. Finds True love in the big apple and beyond
Subscribers respond to web company's useful tips and unique approach to living well
Brooklyn, NY - October 10, 2005 - Ideal Bite, Inc. has received an unbelievable response to its daily email tip service proving their unique approach appeals to consumers looking to "vote with their dollars." Providing free eco-living tips and personally commentary via a daily email, the company promotes change without being preachy or patronizing.
Emails and letters of appreciation have poured into the company since its launch in June 2005. "I'm so glad I signed up for your newsletter," wrote Alyssa Trumber, a New York City resident and Ideal Bite subscriber. "I always visit the links to your recommended products, goods and services and have bookmarked many sites for future reference and/or purchases."
Securing a loyal fan base among eco-friendly consumers, Ideal Bite's subscriber registration continues to grow by leaps and bounds. "I love getting a fun, funky email daily that provides a helpful (low effort) tip for making my personal life and the greater world better," stated Michelle Lapin, Chapel Hill, NC resident and Ideal Bite subscriber. "I've been sending them to all of my friends who have signed up as well."
With major magazines such as Dwell and Plenty showcasing eco-friendly products and services, not to mention big business jumping on the bandwagon to promote their new and environmentally sound products, there's no question that going green has gone mainstream." All types of people are showing a true interest in this type of lifestyle," notes Heather Stephenson, co founder of Ideal Bite. "By offering proven products and fun ideas on going green, we're hoping to make that ideal lifestyle as attainable as possible. Our subscriber response confirms that we are on the right track." Stephenson was not kidding: subscriber growth continues at an average of 29% increase each week since launching in late June, and Ideal Bite just reached 12,000 subscribers.
To sign up for free email tips and to learn more about company, visit www.idealbite.com.

