PRESS RELEASE: 12/20/2005
Ideal Bite Unveils Green Resolutions for 2006
FOR IMMEDIATE RELEASEIdeal Bite Unveils Green Resolutions for 2006
Planet Earth Factors into Promises for the New Year
Brooklyn, NY and Bozeman, MT - December 20, 2005 - As New Year's approaches, Ideal Bite has plans for a series of eco-conscious resolutions to help consumers make positive, practical and sustainable changes in 2006.
Ideal Bite delivers green resolutions utilizing a promising publishing model that is based on the delivery of daily tips, a perfect method for what the new Internet company has coined incremental environmentalism. "Consumers don't always have the ability to eat the entire green apple at once, but they can still achieve important goals if they have help taking one 'bite' a day," said Ideal Bite Co-Founder Jen Boulden.
Ideal Bite's Green Resolutions Week launches on January 2 and serves up five innovative and easy resolutions each weekday for one week. Ideal Bite gives consumers ideas that are easy to implement, but that also have significant impact on their health and health of the planet. Each tip also provides strategies for implementation as well as products and services to help consumers achieve their goals.
Below is a preview of the Ideal Bite's Green Resolutions for 2006:
- Monday, January 2: Just say no to junk mail
- Tuesday, January 3: Half-caf your way to calm
- Wednesday, January 4: Top 10 foods for you and the planet
- Thursday, January 5: Get slim with a little help from your (natural diet pill) friends
- Friday, January 6: Kick the paraben habit - they can make you fat
- "We all overindulge a bit during the busy holiday season," said Heather Stephenson, co-founder. "Ideal Bite is a way the consumers can regain control and focus on personal and planetary improvements in the New Year."
Ideal Bite is the only online resource that provides daily education and entertainment for everyday people to be more environmentally and socially conscious. Founders Heather Stephenson and Jennifer Boulden extend the reach of traditional green advocates and empower consumers to implement green ideas into their busy lives. Applying what it refers to as "a sassier shade of green," Ideal Bite provides convenient, fun, inexpensive and feel-good ways for ordinary people to be green. Ideal Bite features daily green tips, facts, product and service suggestions, personal stories, and opinionated editorial to its community of more than 25,000 "Biters." Ideal Bite launched out of its dual offices in Brooklyn, NY and Bozeman, Mont. in June 2005 and will expand internationally in mid 2006. For more information on Ideal Bite and its clever ideas that are good for both people and the planet, or to sign-up for free email tips or join the blog discussion, visit www.idealbite.com.
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