Can you put a price on good press?

11.30.2007

The Bite:
Nope. We interrupt your regularly scheduled tip-reading to remind you how this whole Ideal Bite thing works - how we choose the products and services spotlighted in the tips, and how we pay our bills. In a jumbling of some lyrics you might've heard before: Money can't buy our love.
The Benefits: 
  • Cherry-picked products and services. Products and services featured in Ideal Bite tips are selected by the Ideal Bite team (with a lot of help from you). They are always recommendations we've tried and liked, and wanna share with all you good Biters.
  • No pay for play. Nobody - not even Paul or Ringo - can pay to be included in our Wanna Try? section.
  • Knowing editorial from ads. See that little word sponsor just to the right of this text and at the bottom of the page? The companies featured in the ad banners are helping us pay to keep our CFL lights on. Occasionally, we focus in on specific companies and send you Green Chip Showcases. These special emails are paid for, but products and companies included have all met our Ideal Bite sustainability criteria.
  • You're totally safe with us. Let's make one thing perfectly clear - we'll never sell or share our subscriber email lists with anyone. Never. Ever.
Personally Speaking: 
OK, so you can't buy coverage in our Wanna Try? section, but you can actually buy our undying devotion by adopting more green tips each and every day. (And of course you can always buy our Biter bottles. Or tees. Or coffee presses...ah, c'mon, you need some holiday gifts, right?)
Wanna Try: 
  • Submit a Tip - keep letting us know about new, eco-products and services you try and love.

Cocktail Fact

In 1966, a journalist asked Paul McCartney for "Can't Buy Me Love's" true meaning; he responded that although it's open to interpretation, the song wasn't about prostitution.

Bang For The Bite

If all 165,000 Biters switch one standard light bulb to a CFL, in the next year we'll avert the CO2 caused by traveling from SF to NYC and back again 8,200 times.

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All editorial suggestions in this tip are the result of testing and a preference for the tip topic. No advertiser has paid to have its company referenced in the tip. For more information, please read our Editorial Policy.