Fashion : Accessories :

Would you jog the extra mile for eco-friendly shoes?

10.05.2006

Submitted by idealbite on Thu, 10/05/2006 - 5:00pm.
The Bite:
You won't need to, seeing as the major brands are starting to employ eco-friendlier materials in their lines. Companies like Asics manufacture their shoes PVC-free, and others like New Balance are going several paces further...
The Benefits: 
  • Just when you thought you'd forever be crossing finish lines wearing less than eco-friendly shoes, the big names are starting to go green, so these versions are widely available.
  • Alternative materials like "green rubber" go easy on the petroleum and PVC, which may release carcinogenic dioxins during production.
  • Some lines forgo the leather and are mostly vegan.
  • Fair trade supports foreign workers, ensuring they earn a living wage.
Personally Speaking: 
Sara's New Balances sure look good on the concrete runway (a.k.a. the very few jogger-friendly, non-hilly sidewalks of San Francisco).
Wanna Try: 
  • New Balance - the most socially responsible of the big shoe manufacturers, New Balance recently phased out PVC and has many vegan options.
  • Veja Sneakers - OK, so this site's in French… but these shoes are hot-to-trot. Fair trade sneaks made using organic cotton, available at Scout ($138).
  • Brooks Cascadia 2 - developed in part by vegan marathon champion Scott Jurek using "green rubber" that incorporates silicon rather than petroleum ($95).
  • Ideal Bite's Leftovers Tip - when you're done with them, give them a chance to be reincarnated as playground groundcover.

Cocktail Fact

While running, your feet hit the ground about 800 times per mile.

Bang For The Bite

If 10,000 Biters pick up a pair of "green rubber" Brooks Cascadias instead of a non-green pair, they'll avert the use of 158,500 gallons of petroleum.

10 comments
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Kirk m  on March 30, 2009 at 09:58 AM 1
Eco-running is a great mix of two passions: Running and saving the environment. To take it one step further: Brooks has a great new line of shoes that use a biodegradable mid-sole called BioMoGo. BioMoGo decomposes 20x faster that normal mid-sole material, meaning that your running shoes won't sit in a landfill for hundreds of years. In related news, Brooks is looking for cool ads encouraging people to go green with BioMoGo. They are hosting the competition at http://zooppa.com/contests/brooks-running-shoes/brief Check it out!
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james  on November 01, 2009 at 10:11 PM 6
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james  on November 01, 2009 at 10:15 PM 7
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